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<p dir="ltr">Here are various marketing items that are given during events by the organisers and exhibitors. These products giveaways can create excitement during an event and elevate brand awareness. However, without proper considerations and planning it is highly likely that most of these products end up in landfills.&nbsp;</p>
<p dir="ltr">It is worthwhile to be bold and creative while conscious and responsible in designing and deciding your marketing giveaways. Instead of selecting objects, consider what kind of excitement you aspire to create during the event. Its better to give less with clear intention than to keep be seen giving items nobody needs.</p>
<p dir="ltr">With that in mind, consider the longevity, usefulness, and the entire life cycle of each item. Include option that are eco-friendly and circular. These items can be reusable, upcycled/ recycled, biodegradable, or digital. Make sure the items are produced and sourced ethically and sustainably.&nbsp;</p>
<p dir="ltr">Remember to communicate the sustainable attributes of your marketing freebies to the recipients. Use eco-friendly packaging, provide information on the materials used, and highlight the environmental benefits of the items. By opting for sustainable marketing giveaways, you can promote your brand, reduce waste while also promoting sustainable practices and values</p>
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<p dir="ltr"><strong>Estimated Impact</strong></p>
<p dir="ltr">The average person owns&nbsp; at least 30 promo items, most only hold onto the product for less than year.&nbsp;</p>
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